It’s a big day for MS news today, what with the Windows 10 Customer Preview dog-and-pony show today at Global HQ in Redmond. There’s all kinds of interesting news on that front, but the item that’s undoubtedly of greatest interest is also recounted in a Blogging Windows post from Terry Myerson that went public this morning before that show got on the road (“The next generation of Windows: Windows 10“).
Here’s what he said therein: “We announced that free upgrade for Windows 10 will be made available to customers running Windows 7, Windows 8.1, and Windows Phone 8.1 who upgrade in the first year after launch.*” And here’s the asterisk disclaimer text: “*Hardware and software requirements apply. No additional charge. Feature availability may vary by device. Some editions excluded. More details at http://www.windows.com.”
Courtesy of Paul Thurrott who posted a photo of this wall banner from the event, I even got a cheesmo version of the new Windows 10 logo:
The real thing will no doubt be properly proportioned and color balanced, but this gives you the idea…
I think this is a long-overdue and very wise move on Microsoft’s part, which can look forward to moving a good portion of the non-business side of the user base to Windows 10 fairly soon after GA, and which also just gave businesses a pretty darn compelling reason to consider upgrading sooner rather than later, in the wake of the upcoming Windows 10 release. I’ll definitely be taking advantage of this for all of my PCs, and I’m sure lots of others will at least think about it, if not do it, within 12 months of GA just to exercise this offer.